Privacy Policy - FutureTales Lab

Privacy Policy

Introduction

FutureTales Lab is a privately owned futurology center owned and operated by Magnolia Quality Development Corporation Limited (MQDC) with the goal of conducting research into, and gathering and sharing information on, future trends in areas including Future of Living, Technology & Robotics, Future of Healthcare, Future of Learning, Global Energy, Biodiversity, Climate Crisis, and Space Exploration.

Magnolia Quality Development Corporation Limited and its operating groups, divisions, and subsidiaries (referred to in this Privacy Policy as ‘we’, ‘us’, ‘our’ and ‘MQDC’) are committed to protecting your information, which can identify you as an individual, whether directly or indirectly (referred to as “Personal Data”). We therefore explain here how we collect and process personal information about you, how we use and protect this Personal Data, and your rights in relation to this Personal Data.

This Privacy Policy applies to personal data we collect and process about you in relation to our websites, mobile websites, mobile applications, and other digital services (“Service”) or any hard copy (paper) form used to subscribe or register to our services, enter a competition, or participate at an event ('Registration Form').

1. WHAT PERSONAL DATA WE COLLECT

For its business, activities, and services, MQDC needs to process your personal data that you provide to us directly or indirectly when using our services. We collect the following personal data:

  • Contact information (including names, postal addresses, email addresses, and telephone numbers) 
  • Demographic information, interests, and household information (e.g. age, nationality, gender, education).
  • Account information (including log-in details, email address, and other information provided through your account).
  • Comments, photos, videos, and other content or information you choose to publish on services or otherwise share with us.
  • Information you provide when you choose to participate in competitions, promotions, events, and any activities relating to FutureTales Lab.
  • Information that you provided when you complete surveys that we use for research purposes.
  • Information required for us to meet legal and regulatory requirements.
  • Information collected by cookies and similar technologies. This includes information about your device and browser, including IP address or mobile device advertising identifiers, as well as information about how you and others use, interact with, or respond to services. This type of collection takes place while you are using a service or while a service is running in the background of your device.
  • Other information you allow us to access through your device’s permission settings, such as your contacts or address books.
2. WHY WE COLLECT YOUR PERSONAL DATA AND HOW WE USE IT
On a legal basis, we use your personal data for the following purposes:
Legal basis Purposes
To fulfil our obligations under a contract with you and to otherwise carry out our business (if any).
  • To fulfil any agreement you have made for our goods or services (including our exhibitions and other commercial operations).
  • To contact you with any important information in relation to your agreement with us including confirmation of your orders, reminders, details of any changes, delays or other information relevant to your agreement.
  • To contact you in relation to any competition you may have entered into with us.
When we have your consent
  • To send you emails about events and activities at FutureTales Lab produced by us or third parties.
  • To inform you about specific events related to FutureTales Lab.
  • To contact you to ask you to respond to surveys.
  • To share your details with other specific third-party partners who will contact you to let you know how they are using your information.
When we have a legal obligation to do so
  • To detect and reduce the risk of fraudulent transactions in person or online.
  • To detect fraud, money laundering, and credit risk and to protect the reputation of our FutureTales Lab.
  • To comply with our legal obligations such as financial reporting requirements imposed by our auditors and/or government authorities, and to cooperate with law enforcement agencies, government authorities, regulators and/or the court in connection with proceedings or investigations anywhere in the world where we are compelled to do so.
When it is our legitimate interest to do so, except where such interest is overridden by your interests or fundamental rights.
  • To learn about your information which is relevant and interesting to you as well as targeting our marketing so that it is more relevant to you.
  • To classify our visitors and audience into groups and segments by attitudes, behaviors, using the information provided to us through your interaction with us and our service, including your response to our surveys, for understanding our audience better and improving our services.
  • To use pseudonymized or anonymized details to guide advertising to you on social media platforms or through other third-party advertising that may appear on other ways. The information shared with these platforms is pseudonymized or anonymized to protect your personal data.
  • To measure and understand how you respond to a variety of marketing activities so we can ensure our activity is well targeted, relevant, and effective.
  • To ensure the security of MQDC systems, staffs, offices, including the use of CCTV.
3. WHOM WE SHARE YOUR PERSONAL DATA WITH

We may share your personal data with third parties under the following circumstances:

  • With our affiliates, operating groups, subsidiaries, and divisions, or with third parties if necessary for the purposes listed above. We will require such third parties to conduct activities in a manner consistent with our policies and guidelines in relation to data protection.
  • With data processors processing your personal data on our behalf. In such cases, these third parties will only use your personal data for the purposes described above and only in accordance with using your personal data.
  • With regulators or other governmental or supervisory bodies with a legal right to the material or a legitimate interest in any material.
  • With law enforcement officers when considered necessary for MQDC to fulfil its legal obligations
4. HOW LONG DO WE RETAIN YOUR PERSONAL DATA?

We endeavor to only collect personal data for as long as necessary to fulfil the above-mentioned purposes for which we collected it. The length of time personal data is retained, and the criteria for determining that time, are dependent on the nature of the personal data and the purpose for which it was provided. For example, your personal data related to managing your account (such as name, email address, and account content, and preferences) are maintained for as long as they are retained by you within your account. Other data, such as records of your activity within the services, are typically maintained only for a short period before being anonymized or pseudonymized.

You may contact us at [email protected] to obtain additional information about retention of your personal data.

5. WHAT RIGHTS CAN YOU EXERCISE IN RELATION TO YOUR PERSONAL DATA?

Based on the law applicable to the use of your personal data, you have rights in relation to your personal data. You have rights over your personal data and we are committed to fulfilling these rights. You may be entitled to exercise some or all of the following rights:

  • require (a) information regarding whether your personal data is retained and (b) access to a copy of your personal data which we retain, including information on the purposes of the processing, the categories of personal data concerned, and the data recipients as well as potential retention periods. Your personal data will be provided to you digitally;
  • request rectification, removal, or restriction of your personal data, e.g. because (a) it is incomplete or inaccurate, (b) it is no longer needed for the purposes for which it was collected, or (c) the consent on which the processing was based has been withdrawn;
  • refuse to provide and, without impact to data processing activities that have taken place before such withdrawal, withdraw your consent to processing of your personal data at any time;
  • object, on grounds relating to your particular situation, that your personal data shall be subject to processing. In this case, please provide us with information about your particular situation. After the assessment of the facts presented by you we will either stop processing your personal data or present you with our compelling legitimate grounds for ongoing processing; and
  • ask us to transfer your data to third parties of your choice, where your data is held in a machine-readable, commonly used way, and can be safely transferred.

If you wish to exercise these rights under data protection laws, please contact us at [email protected]

However, apart from emailing to us, you can update your account information by changing your profile setting and stop receiving email recommendations from us by clicking unsubscribe provide in such service (if any).

6. CHILDREN’S PRIVACY RIGHTS

The Services are not intended for use by children, especially those under the age of 13, and we do not knowingly collect personal data from children under the age of 13.

7. INTERNATIONAL USERS

Personal data we collect may be transferred to and maintained on servers or databases located outside your state, province, country, or other jurisdiction, where the privacy laws may not be as protective as those in your location. If you reside outside Thailand, please be informed that we process and store personal information in Thailand.

8. CHANGES TO THIS POLICY

We reserve the right to update this policy for any reasons, including but not limited to complying with relevant Thailand laws, Thailand government policy, and regulatory and other obligations of a similar nature. Any updates will appear on our website at http://futuretaleslab.com/ and will be announced in push notifications of mobile applications. Any changes to this privacy policy will become effective upon publishing.

9. CONTACT US

MQDC is responsible for the services or registration forms you are using or accessing, and is the controller responsible for the personal data we collect and process in relation to those service or registration form.

If you have any question about this privacy policy or need to exercise your rights under personal data protection laws, please contact us at:

Magnolia Quality Development Corporation Limited

Address: 8th floor, True Digital Park Building, 101 Sukhumvit Rd, Khwaeng Bang Chak, Prakanong Bangkok.
Attention: FutureTales Lab Division
Email : [email protected]

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